Evaluating stakeholder relationship management software? This page covers the meaningful differences between Jambo and Simply Stakeholders focusing on features, AI capabilities, security, and support.
All Simply Stakeholders information sourced from simplystakeholders.com
Both Jambo and Simply Stakeholders are dedicated stakeholder relationship management (SRM) platforms. Purpose-built for engagement and consultation teams, not adapted from generic CRMs. This guide focuses on the meaningful differences between them for teams making a purchasing decision.
Built from the ground up around the engagement workflow. Jambo launched in 2018 and now has offices in Canada, Ireland, and Croatia.
The platform is designed to help teams plan, conduct, and report on engagement, organizing itself around how engagement professionals actually work.
Jambo's customer success team includes IAP2-certified practitioners.
Hosted on AWS with data centres in Canada, the US, Australia, and the EEA. ISO 27001 and 27071 certified and GDPR certified. Available in English and French.
An Australian-founded platform with addresses in Australia, the US, and the UK. Originally launched as Darzin in 2004, it was relaunched as Simply Stakeholders in 2018.
The platform is centred on data organization, storing, tagging, and surfacing stakeholder records, with engagement features built around that core.
Hosted on Microsoft Azure with in-country data storage. ISO 27001 and SOC-2-certified. GDPR compliant.
Stakeholder relationship management software should help teams plan, conduct, and report on engagement, not just store records of it. Jambo was built around the engagement workflow from day one, and in 2018, we coined the term Stakeholder Relationship Management (SRM), creating a new software category distinct from CRM and generic data management tools. The question worth asking of any platform is whether it organizes itself around the engagement process or around the data record. The answer shapes everything from how the interface is structured to how your team actually uses the tool day to day.
Too many software companies are rushing AI to market, risking privacy, security, and trust. Jambo's approach is different: every AI tool is rigorously built and tested before it reaches customers, and Jambo partners only with AI providers that share its values.
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Works for you
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Inference, not just suggestions
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Your data stays yours
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Jambo Secure AI tools focus on less setup, less effort, and ultimately faster, richer records that help your team understand stakeholders like never before.
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Jambo Secure AI auto tagging uses inference to understand meaning, turning every stakeholder communication into insight. | Your data is never used to train Jambo Secure AI models. It's encrypted at rest and in transit, and it stays in your region. Always. |
Both Jambo and Simply Stakeholders use the term AI, but the nature, scope, and governance of those capabilities differ meaningfully. For government agencies and organizations handling sensitive stakeholder data, the question isn't just what the AI does; it's how it was built, what principles govern it, and what happens to your data when you use it.
AI Sentiment Analysis: automatically analyzes the tone and sentiment of stakeholder interactions using natural language processing.
AI Summarize: generates clear, readable summaries of communication records using generative AI, turning raw notes into structured insight.
AI Auto-Tagging (coming soon): rather than suggesting tags for a user to confirm, Jambo's upcoming auto-tagging feature will use AI inference to apply tags directly, understanding context and meaning rather than pattern-matching on prior inputs.
Duplication detection: flags potential duplicate records for review. Rules-based automation.
Stakeholder creation via Outlook add-in: detects and creates contact records from email. Rules-based automation.
AI summaries & sentiment analysis: generative features for summarising interactions and analyzing sentiment.
Tag learning: the platform's original 2018 "AI" feature. The system learns which tags you use and auto-suggests them as your data grows. A machine learning classifier that improves with use. Useful, but not inference-based.
Stakeholder detection: identifies contacts mentioned in notes and links them to records. Pattern matching automation.
Duplicate record prevention: flags potential duplicate entries. Rules-based automation.
| Their "AI" in 2018 | Jambo Secure AI |
| Tag-learning: the system watches which tags you assign, then auto-suggests them next time. It gets better the more you use it, but it's recognizing patterns from your past inputs, not understanding new content. |
Inference-based AI: reads the actual content of a stakeholder communication and understands its meaning, summarizing it, assessing sentiment, and generating insight. This works on communications that have never been seen before. |
Think of it this way: a pattern-matching system is like a filing clerk who's memorized your existing folders - fast and accurate on anything familiar, but stumped by something new. Inference-based AI is like a colleague who actually reads the document and decides where it belongs, even if they've never seen anything like it before.
For stakeholder teams dealing with hundreds of different voices, issues, and communication styles, that's the difference between AI that helps with the easy stuff and AI that handles everything.
For government agencies and organizations handling sensitive public consultation data, security certifications and infrastructure choices carry significant weight.
Both Jambo and Simply Stakeholders were developed with input from stakeholder engagement practitioners. The meaningful distinction lies in the ongoing support experience, specifically, whether the people supporting you day-to-day understand the discipline, not just the software.
Jambo's platform was developed in close collaboration with stakeholder engagement professionals.
The customer success team includes staff with IAP2 certifications (the internationally recognized standard for public participation practitioners), meaning support staff understand engagement methodology, not just product features.
Multiple official offices across Canada, in Ireland and Croatia. North American and European account managers available. Support hours: 9am–11pm UK time, covering both North American and European time zones.
Monthly webinars, online knowledge base, and helpdesk access included.
Simply Stakeholders was founded by an engineer with environmental consultancy experience, and the platform has been shaped by practitioners over 20+ years.
Offers a dedicated Customer Success Executive from onboarding. The Core Plan setup target is 2 weeks.
Maintains addresses in Australia, the US, and the UK (note: the UK address is a co-working space, and the US address is a registered agent rather than a dedicated office location).
Simply Stakeholders' website does not reference IAP2 certifications or equivalent stakeholder engagement sector qualifications for its support team, nor does it publish specific support hours.
Teams operating across multiple countries or jurisdictions need software that supports their specific data, language, and compliance requirements.
Here are the answers to some common questions about Jambo and Simply Stakeholders.
If you don't find the answer you're looking for, our friendly sales team is always here to help. You can contact us at hello@jambo.cloud.
The core distinction is the organizing principle of each platform. Jambo coined the Stakeholder Relationship Management (SRM) category in 2018, building the platform around the engagement workflow: planning consultations, recording and analyzing interactions, tracking commitments, and reporting on outcomes. Simply Stakeholders is centred on data organization, storing, tagging, and surfacing stakeholder records — with engagement features built around that core. The difference shapes everything from how the interface is structured to how teams actually use the tool day to day. Teams evaluating both should consider whether they need a platform built around the engagement process or around the data record.
Jambo publishes its pricing transparently; you can see it before ever speaking to anyone. Simply Stakeholders does not. Their website requires you to request a quote before any costs are revealed. The two platforms are comparable in price. If Simply Stakeholders were significantly cheaper, publishing that pricing would be a straightforward competitive advantage; the fact that they don't is worth noting. Teams comparing both platforms should request a full quote from Simply Stakeholders, including the platform fee and per-user costs at their expected user count, before drawing any conclusions about value.
Jambo is fully available in English and French, including the interface and customer support, a documented requirement for many Canadian federal and provincial government teams. Simply Stakeholders does not reference any other languages other than English on its website.
Both platforms hold ISO 27001 certification. Jambo additionally holds ISO 27017, the cloud-specific extension that provides additional controls for cloud service governance, making it one of the very few SRM platforms to hold both. Jambo is hosted on AWS; Simply Stakeholders on Azure. Check whether your procurement or IT security team has a preferred cloud infrastructure provider or specifically requires ISO 27017.
It's also worth asking any platform vendor for their AI data policy in writing. Jambo publishes an explicit commitment: customer data is never used to train AI models, is encrypted at rest and in transit, and stays in your region. Simply Stakeholders does not publish an equivalent policy statement.
Jambo's customer success team includes IAP2-certified professionals and people with real-world stakeholder engagement experience who understand engagement methodology, not just the software. Support is available from North American and European account managers, 9am–11pm UK time. Simply Stakeholders offers a dedicated Customer Success Executive from onboarding and has engagement roots as a practitioner-founded company, but does not reference IAP2 certifications or equivalent sector qualifications for its support team on its website, and does not publish support hours.
Jambo includes a native integration with Esri ArcGIS Pro, the industry standard in geospatial analytics, with Esri-powered integrated map viewers built directly into the platform. Users can define project boundaries, geocode addresses, toggle map layers, and identify engagement hotspots without leaving Jambo. Simply Stakeholders offers geographical mapping views but connects to GIS systems via API and does not disclose which mapping technology underpins its maps. Teams with existing Esri workflows should verify compatibility before purchasing.
Jambo publishes an explicit AI data policy: customer data is never used to train AI models, is encrypted at rest and in transit, and stays in your region. AI tools are opt-in. Simply Stakeholders states it hosts its own AI models but does not publish an equivalent policy statement; it does not specify whether customer data is used for model training, how data is encrypted within AI systems, or where it is processed. Teams with data governance obligations should request written confirmation from any vendor before committing.
Yes. Jambo Insights combines two tools: Jambo Analytics (with over 250 preset questions, advanced filtering, and real-time KPI monitoring) and Jambo Custom Dashboards, which let teams build, share, and save tailored views of their engagement data. Together, they support both quantitative and qualitative analysis. Teams should review the full Jambo Insights feature set before drawing conclusions based on competitor claims about Jambo's analytics capabilities.
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