<img height="1" width="1" style="display:none;" alt="" src="https://px.ads.linkedin.com/collect/?pid=632193&amp;fmt=gif">

The stakeholder analysis template

Track every stakeholder's engagement level, position, and assessment in one place.

Available for Excel and Google Sheets.

This is the spreadsheet engagement teams use to record stakeholder analysis. It captures each stakeholder's name and organization, their level of influence and interest, the engagement approach you'll take with them, and their assessment of your project (support, object, conditional, undecided, or neutral).

It's the next step after stakeholder mapping. Use it to turn your Power-Interest Matrix into a working record you can update, share with your team, and reference throughout a project.

What you'll get:

  • A working analysis template in both Excel and Google Sheets, so you can use whichever your team prefers
  • A project information block at the top, so each template doubles as a record for one project
  • Pre-set engagement categories (Key stakeholder, Keep satisfied, Keep informed, Monitor)
  • Pre-set assessment categories (Support, Object, Conditional, Undecided, Neutral) with dropdowns
  • An example row showing what a filled-in stakeholder looks like, ready to delete before you start
  • A built-in instructions tab covering how to use the template, the engagement and assessment categories, and a note on Indigenous engagement
  • Free, no follow-up sales calls

If you haven't done a stakeholder mapping exercise yet, download our mapping template first. The two work together: mapping plots and stakeholders by influence and interest, analyzing records, and tracking details.

Access our free stakeholder analysis templates now

Jambo is trusted by governments and organizations worldwide

Frequently Asked Questions (FAQs) about the stakeholder analysis template

Here, you can find answers to the most commonly asked questions about Jambo's stakeholder analysis templates.

If you don't find the answer you're looking for, our friendly sales team is always here to help. You can contact us at hello@jambo.cloud.

Stakeholder analysis template

What's the difference between stakeholder mapping and stakeholder analysis?
Mapping is the process of plotting stakeholders on a grid based on their level of influence and interest. Analysis is the broader process of identifying stakeholders, recording their position on your project, and deciding how to engage with each one. The mapping template is for the workshop. The analysis template is the working record you maintain after it.
Excel or Google Sheets, which version should I use?
Whichever your team already works in. The two versions are identical in content and structure. The Excel version (.xlsx) opens in Excel and Numbers. The Google Sheets version opens via a "make a copy" link that lands the template in your own Google Drive. Both include the same dropdowns, instructions tab, and example row. 
Can I use this template for Indigenous engagement?
The categories in this template are designed for stakeholder analysis. Indigenous peoples have constitutionally protected rights that change the nature of the engagement, so they shouldn't be tracked alongside other stakeholders in the same record. We recommend creating a separate Indigenous engagement record, which we cover in our beginner's guide to stakeholder engagement
How often should I update this template?
Stakeholder positions change over time. As a rule, update the assessment column (support, object, conditional, undecided, neutral) after every significant interaction with a stakeholder. Most teams review the full template at major project milestones. 
What happens when a spreadsheet isn't enough?
For a single project with a manageable number of stakeholders, this template works well. Once you're managing multiple projects, hundreds of stakeholders, or you need to track commitments, issues, and full communication history for each one, a spreadsheet starts to break down. That's where SRM software like Jambo helps. We cover the limits of spreadsheets in our guide on switching from spreadsheets to SRM software

Ready to manage stakeholder relationships at scale?

If you're already finding the spreadsheet hard to keep up with, or you're managing more than one project at a time, SRM (Stakeholder Relationship Management) software is built for exactly this. Book a 15-minute call to see how Jambo handles stakeholder analysis, engagement tracking, commitments, and reporting in one place.